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T-MOBILE

ARE YOU WITH US?

T-MOBILE

ARE YOU WITH US?

T-MOBILE

ARE YOU WITH US?

At the end of 2020, people everywhere were eager to give the year an epic send-off.

But due to continuing coronavirus challenges, traditional New Year's Eve celebrations were no longer possible,

and after a year of virtual events, we needed to create something special to stand out from the crowd.

So we partnered with a celebrity who has spent the last 4 years in hiatus himself to create the most exciting virtual New Year's Eve countdown and concert yet— one that could be enjoyed to its fullest from the safety and comfort of your own home.

Thanks to T-Mobile, fans nationwide were able to livestream Justin Bieber's first full-length concert in 4 years while welcoming the new year with open arms.

At the end of 2020, people everywhere were eager to give the year an epic send-off.

But due to continuing coronavirus challenges, traditional New Year's Eve celebrations were no longer possible,

and after a year of virtual events, we needed to create something special to stand out from the crowd.

Thanks to T-Mobile, fans nationwide were able to livestream Justin Bieber's first full-length concert in 4 years while welcoming the new year with open arms.

ANDREA MARTINEZ

CREATIVE / ART DIRECTOR

Hi!

I'm Andrea (pronounced AND-ree-uh), an associate creative director

who has spent the last few years working on brands like

T-Mobile, Toyota, and Maybelline, among others.

I’ve lived, studied, and worked in 9 different cities across 4 countries,

and currently reside in Los Angeles.

Thanks for stopping by!

ABOUT

PAST & PRESENT

Associate Creative Director | Conill Saatchi & Saatchi | 2012 - Present

Junior Art Director | Gotham New York | 2010 - 2011

Creative Intern | Saatchi & Saatchi London | 2009

Miami Ad School @ Madrid, Spain | Art Direction

University of Colorado @ Boulder | Biology

VOLUNTEER

Crisis Counselor @ Crisis Text Line | 2018 - 2020

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